ChatGPT Prompts for Marketing

Who These Prompts Are For

Marketing managers, content marketers, digital marketing specialists, growth marketers, social media managers, and freelance marketing consultants.

Ad Copy Prompts

Facebook and Instagram ads:

Write 5 Facebook/Instagram ad variations for [product/service].
Target audience: [describe].
Main benefit: [key value proposition].
Offer: [if applicable — discount, free trial, etc.].

For each ad, provide:
- Headline (under 40 characters)
- Primary text (under 125 characters)
- Description (under 30 characters)

Google Ads:

Write 5 Google Ad headline variations (max 30 characters each) 
and 3 description variations (max 90 characters) for [product/service].
Primary keyword: [keyword].
USP: [what makes this better than alternatives].

Retargeting ad copy:

Write 3 retargeting ad variations for people who visited [landing page] 
but didn't convert.
Offer: [what will bring them back — discount / testimonial / guarantee].
Tone: reminder, not pressure. Short and direct.

Email Marketing Prompts

Subject line variations:

Write 15 email subject line options for [type of email].
Topic: [describe the email content].
Audience: [describe].
Mix: curiosity, benefit-driven, personalization, urgency (genuine), and question-based.
Keep each under 50 characters.

Welcome email:

Write a welcome email for new subscribers to [brand/newsletter/product].
Goal: introduce the brand, set expectations, deliver a quick win.
Tone: [warm/professional/casual].
Include: subject line, preview text, body (under 200 words), CTA.

Re-engagement campaign:

Write a 3-email re-engagement sequence for subscribers who haven't 
opened emails in 90+ days.
Email 1: a gentle "we miss you" with a strong hook
Email 2: share something valuable with no sales pressure
Email 3: one final offer before removing from list
Tone: honest and direct. Subject lines included.

Content and SEO Prompts

Blog post ideas for SEO:

I manage a [website topic/niche]. 
Give me 20 blog post ideas targeting informational search intent.
For each: suggested H1 title + target keyword + who this helps.
Focus on topics with clear reader intent.

Meta description writing:

Write 3 meta description options for a page titled "[page title]."
Keywords to include: [list 1-2 keywords].
Keep each under 155 characters.
Make each compelling and specific — not generic.

Content brief:

Create a content brief for a blog post on "[topic]."
Include: target keyword, audience, search intent, H1 suggestions, 
outline with H2s and H3s, what existing content misses, and CTA idea.

Social Media Strategy Prompts

Platform-specific strategy:

Create a 30-day content strategy for [brand type] on [platform].
Goal: [grow followers / drive traffic / build community / generate leads].
Content pillars: [list 3-5].
Post frequency: [X per week].
Include: content types, post ideas, and engagement tactics.

Hashtag strategy:

Suggest a hashtag strategy for [brand/niche] on Instagram.
Include:
- 5 broad hashtags (1M+ posts)
- 8 mid-range hashtags (100K-1M posts)
- 7 niche hashtags (under 100K posts)
Group them for easy copy-paste.

Campaign Brainstorming Prompts

Campaign angle generation:

We're launching [product/campaign] for [audience].
Brainstorm 6 creative campaign angles that would stand out from 
typical marketing in this space.
For each: concept + example execution + why it would resonate.

Tagline options:

Write 10 tagline options for [brand/product].
Brand positioning: [describe].
Tone: [describe].
Keep each under 8 words.
Mix: benefit-focused, emotional, clever, and direct.

Advanced Master Prompt for Marketing

I'm the marketing lead for a [type of company] targeting [audience].
Our main product/service: [describe].
Our differentiator: [what makes us different].
Budget: [small / medium / describe].
Current channels: [list].

Create a 90-day marketing plan:
1. Top 3 priorities for the next 90 days with rationale
2. Content strategy by channel
3. Email marketing cadence and content
4. Paid advertising recommendations
5. 3 campaign ideas to test this quarter
6. Key metrics to track

Be specific and realistic — not generic marketing advice.

Tips for Better Marketing Prompts

• Give AI the target audience in behavioral terms, not demographics. “Busy working parents who feel guilty about screen time” beats “25-45 year old parents.”
• Ask for multiple variations of headlines and CTAs. The best performing copy rarely comes from the first draft.
• Tell AI what you want to avoid. “No discount-focused messaging” or “avoid corporate jargon” narrows the output significantly.
• Edit for brand voice. AI writes competently but generically. Your brand has a specific voice — adjust the output accordingly.